You describe the app.
We build it and keep it running.
ClarityIP builds custom software for small businesses and individuals who know what they need but don't want to build it themselves. Fixed prices, a working prototype in a week, and a care plan so it never quietly breaks.
Two engineers, forty-plus years of shipping software between them, and four apps live on the App Store. No sales team, no hand-offs. You talk to the people who write the code.
Three steps from idea to App Store
Most app projects go wrong in the first two weeks, when nobody has agreed what "done" means. We front-load that work so the build is boring and predictable.
Tell us what you need
A free 30-minute call. You describe the problem, who uses the app, and what it must do on day one. We tell you honestly whether it's worth building and roughly what it will cost.
See it before you commit
In one week you get a clickable prototype you can tap through on your own phone, plus a written scope and a fixed quote for the full build. If you stop here, you keep everything.
We build, ship, and look after it
Four to six weeks later your app is live on the App Store, Google Play, or the web. Then the care plan keeps it updated, monitored, and working through every OS release.
Fixed prices. No surprises.
Every project starts with the Prototype Sprint. It's cheap, it's fast, and it means the build quote you get is a real number rather than a guess.
Prototype Sprint
- Two working sessions with you
- Clickable prototype on your phone
- Written scope: what's in, what's out
- Fixed quote and timeline for the build
- Credited in full toward a Launch Build
Launch Build
Founding client rate: from $6,000, three spots
- iPhone, Android, or web app (or a web app plus one mobile platform)
- Sign-in, data storage, and notifications as needed
- Weekly build you can install and test
- App Store and Google Play submission handled
- Two rounds of revisions before launch
- 30 days of post-launch fixes included
Care Plan
- OS and store compliance updates
- Monitoring and crash alerts
- Up to 3 hours of small changes each month
- Hosting and certificate renewals managed
- Priority response within one business day
Three spots at 20% off the Launch Build
We're new, and the first three projects matter more to us than the margin. Founding clients get the Launch Build from $6,000$7,500, the same scope, the same timeline, and the same care plan afterward.
In return we ask for three things:
- A named testimonial once your app is live
- A short case study on this site, with screenshots you approve
- An introduction to one other business you think we could help
3 of 3 spots open. When they're gone, standard pricing applies. The Prototype Sprint is still the first step, and still credited in full.
Claim a founding spotWhat's included and what isn't
Clear lines keep projects on budget. Anything in the right-hand column can be added, but it will be quoted separately.
Included in every Launch Build
- Design, development, and testing on real devices
- Your own Apple and Google developer accounts, set up with you
- Backend hosting set up in your name (you own it)
- Source code delivered to you at launch
- Privacy policy and store listing text
- A short handover video showing how everything works
Quoted separately
- Payments and subscriptions (Stripe, in-app purchase)
- Integrations with third-party systems or hardware
- Custom illustration, branding, or video
- Large data migrations from an existing system
- Apple, Google, and hosting fees (paid directly by you)
- Changes to the agreed scope after the sprint
Apps don't stay finished
Every year Apple and Google change the rules. Certificates expire, libraries go stale, a new phone size appears. An app nobody is looking after stops working within twelve to eighteen months.
The Care Plan is how we make sure that doesn't happen to yours. It also gives you a standing three hours a month for the small things: a new field, a wording change, a report you wish you had.
What $250 a month covers
- iOS and Android version updates and re-submissions
- Crash and error monitoring with alerts to us, not you
- Backend, database, and certificate upkeep
- Up to 3 hours of changes each month (unused hours don't roll over)
- One business day response, faster for outages
- Larger changes quoted at a fixed price, at plan-member rates
Shipped, reviewed, and running
Things we designed, built, and put in front of real users ourselves. From a broadcast-grade video system to consumer apps on the App Store.
Atoll
A broadcast-grade IP video system built on the SMPTE ST 2110 and NMOS standards: live TV ingest, multiviewer, control panel, and multiple codecs, timed by PTP.
View on GitHub ↗
Snapplings
Creature-collecting game with an online community, a merch store, and a live operations dashboard behind the scenes.
snapplings.com ↗
LogACog
A small, focused iOS utility. Proof that a simple app, done well, is often the right answer.
logacog.com ↗
Jot & Trot
Trip planner for people who like to jot ideas down and then go. Native iOS app with a web backend.
jotandtrot.com ↗Who you'll be working with
Two partners, no layers. The people you meet on the first call are the people who design, build, and support your app.
Founder · Product and systems
David Perkins
Twenty-plus years of broadcast and IT systems engineering, and four apps taken from idea to App Store. David runs discovery, scoping, and delivery, and makes sure what ships is what you asked for.
Partner · Engineering
Will Nolan
Software engineer with 25 years of iOS and mainstream software development behind him. Will leads architecture and the code itself, from the first prototype through every release that follows.
Things people ask before the first call
Who actually builds the app?
David Perkins and Will Nolan, the two partners behind ClarityIP. Between them, forty-plus years of shipping software, including four apps through App Store review. Modern AI tooling lets two experienced engineers deliver what used to take a full team, which is why the prices are what they are.
Do I own the app?
Yes. The Apple and Google developer accounts, the hosting, and the source code are all in your name from the start. If you ever want to take it elsewhere, nothing is held hostage.
Can you really build almost anything?
Most business and personal apps, yes: bookings, forms, checklists, customer portals, internal tools, catalogs, simple games, dashboards. Things we'll tell you to look elsewhere for: high-frequency trading, medical devices, anything that needs a 24/7 on-call team on day one.
What if I already have a design or a half-built app?
Bring it. The Prototype Sprint becomes a review and a plan instead of a blank-page exercise, and the build quote reflects what's already done.
How do payments work?
The Prototype Sprint is paid up front. The Launch Build is half at kickoff and half at launch. The Care Plan is billed monthly by card. Everything goes through Stripe, so you get proper invoices.
What about ongoing costs?
Apple charges $99 a year and Google a one-time $25 for developer accounts. Hosting for a typical small app runs $0 to $25 a month. We set all of it up in your accounts so you see the bills directly.
Tell us what you need
A few sentences about the app you have in mind is plenty. We reply within one business day with honest first thoughts and times for a call.
Prefer email? hello@clarityipbroadcast.com
ClarityIP LLC
Connecticut, USA. Working with clients anywhere.
What happens next: we read it, reply with a few questions or a straight "yes, let's talk", and if it's a fit we book the free 30-minute call.
No newsletter, no drip campaign. Your details are used to reply to you and nothing else.